PT Astra Daihatsu Motor (ADM), a joint venture
between Daihatsu Motor Company, Ltd (Japan) and
PT Astra International Tbk, has been the sole importer, assembler and
manufacturer of Daihatsu automobiles in Indonesia.
competes successfully especially in segments of
the market for commercial vehicles as well as
in the multi-purpose vehicle (MPV) segment. Popular
Daihatsu vehicles sold by Astra include the Zebra,
Ceria, Taft, Taruna and the latest model Xenia.
Produced locally by PT Astra Daihatsu Motor, the Xenia
was developed specifically to meet the need for
more compact cars in the Indonesian and regional
markets. Launched in early 2004, it's introduction
created a whole new market segment and such a
positive response that production volumes of the
vehicle have had to be increased in order to meet
Daihatsu automobiles are wholly distributed by
the Company through the "Daihatsu Sales Operations"
division. It has 137 sales network all
over Indonesia of which 71 sales outlets are Astra
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